As summarized by Eric Lindblom here, the marketing restrictions that the FDA has placed on Vuse Solo still allow promotion by social media influencers and celebrities, sponsorships (which are prohibited for cigarettes and smokeless tobacco), and advertising on TV and radio programs for which youth are no more that 15% of the audience
Major manufacturers include Swedish Match (ZYN producer), British American Tobacco (VELO), and Philip Morris International
Popular for masking the taste of harsh material
For example, no specific disease shape should be used on a cigarette pack for marketing purposes
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